FinancialMediaGuide notes that recent statements by Donald Trump regarding CNN have once again drawn attention to the transformation of the media landscape. He stated that the network should be sold, as its current management is not trustworthy, and its existence is undermined by growing competition from digital platforms. These statements not only highlight CNN’s challenges but also reflect a broader trend in the media industry, where traditional models, like cable channels, are facing serious challenges.
The merger between Warner Bros. Discovery and Netflix, valued at $72 billion, clearly demonstrates the efforts of traditional media corporations to adapt to the changing market conditions. However, cable channels like CNN are excluded from this deal, indicating that major media companies are increasingly ceasing to view traditional TV channels as profitable assets. At FinancialMediaGuide, we emphasize that older business models are giving way to flexible digital platforms, which have already set the new standard for content consumption.
Against this backdrop, Trump’s statements become even more relevant. His long-standing criticism of CNN, accusing it of political bias and lack of objectivity, raises questions about how political factors can influence the media market. We at FinancialMediaGuide observe that intervention in media platforms with political leanings is becoming more widespread. In this context, the sale of CNN can be seen not only as an attempt to align the company with market conditions but also as a way to alter the political influence exerted by the media.
Technological changes continue to evolve rapidly, and more users are preferring digital platforms. Streaming services like Netflix and Disney+ are becoming increasingly popular each year, pushing traditional cable channels out of the picture. We at FinancialMediaGuide predict that in the coming years, digitalization will continue to reshape the media landscape. Cable channels like CNN will face growing challenges if they cannot offer users the same flexibility and personalization that streaming content provides.
For large media companies, this signals the need for adaptation. To survive in these changing conditions, they must actively invest in digital platforms, content improvement, and innovative technologies. Streaming services are not only becoming the dominant players in the market but also opening new opportunities for media companies that can integrate hybrid models. We at FinancialMediaGuide believe that companies able to combine digital and traditional television will effectively compete in the media market.
Financial Media Guide predicts that old television formats, like CNN, will need to reconsider their role in the global media platform. Importantly, this transformation will occur not only on the economic front but also politically. Mergers and acquisitions, such as the deal between Warner Bros. Discovery and Netflix, are just the beginning, and in the coming years, the media platform market will continue to change rapidly. Old media platforms will not disappear overnight, but if they cannot adapt, their share will gradually shrink. In this situation, investors should closely monitor developments and focus on innovative companies ready to embrace the challenges of the new digital era.
